Daniel O.·CRO, Okra Systems·New Contact·Heads of sales, UK SaaS
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Changed job: CRO at Okra Systems, now VP Sales at Pellbrook
B2B contact and company database that supplies emails, phone numbers and buying signals through a workspace, browser extension, API and MCP.
Read on Lusha's own pages on 27 October 2026
Lusha is a B2B contact and company database with a prospecting workspace on top, founded in 2016 and based in Boston, with engineering in Tel Aviv. It sells verified work emails and phone numbers drawn from 515M+ contacts (165M+ verified emails, 117M+ phones) and 29M+ companies, plus 26 dated buying signals, to sales, marketing, RevOps and recruiting teams. A free plan and three self-serve plans cover one user up to 25 seats, and larger teams buy Scale by quote.
A rep describes the accounts in plain language or with filters, or opens a daily list ranked against the team's ICP. Contact details stay hidden until revealed: an email costs 1 credit, a phone number 5. Contacts go to a Workspace table, the CRM or an Engage email sequence sent from the rep's own Gmail or Outlook. Replies arrive in that inbox, and a detected reply takes the person out of the sequence. The Chrome extension does the same from a LinkedIn profile or a CRM record.
What sets it apart is reach: the same records arrive through the extension, an API, native CRM apps and an MCP server for Claude, ChatGPT and other assistants, all on every plan. Signals, website visits, buying groups, a waterfall over other data vendors and a call recorder draw on one credit balance. It stops at email: sequences send from one Gmail or Outlook mailbox per user, with no LinkedIn steps. Its own help center says coverage is strongest in English-speaking markets and technology.
Key features
Its main features under Lusha's own names, from its own pages read on 27 October 2026.
Search 515M+ contacts and 29M+ companies with 77 fields on each record. Every email carries a confidence score, every email and phone shows its last update, and searching costs nothing.
Shared tables where a team builds lists from a plain-language ask or filters, imports CRM records, adds signal and enrichment columns, and saves searches that refill as new matches appear.
Reveals emails and phones on LinkedIn profiles, Sales Navigator lists, CRM records and company sites, then saves contacts to a table, the CRM or a sequence. Sales Navigator saves go 25 at a time.
26 dated signal types across growth, intent, events and risk, such as funding rounds, hiring surges, job changes and IT spend. Self-serve plans track 5 intent topics, Scale tracks 25.
A daily Home feed of up to 10,000 contacts and 10,000 companies scored against your ICP, each with a score out of 10 and the signal behind it. Identities stay hidden until revealed.
Pick an account and get its likely decision maker, champion and end users, each scored for the role. Browsing the masked group is free, and each contact revealed costs 1 credit.
A tracking pixel matches site traffic to companies, never to individual visitors, and scores each company 1 to 100 as cold, warm or hot. Each identified company costs 2 credits a month.
Pro and upWhen Lusha has no email or phone, the request falls through to third-party providers such as Prospeo and Wiza, in an order Lusha sets. A found email costs 2 credits, a phone 8.
Paid plansEmail sequences with an AI Email Assistant, sent from the Gmail or Outlook address you sign in with, capped at 1,000 emails a day and 10 active sequences per user. Replies stay in your inbox.
All plansThe same records reach Claude, ChatGPT, Cursor and other MCP clients, or your own code through the API, to search, enrich and pull signals. Both come on every plan, with API limits rising from Pro.
All plansPricing
Lusha publishes its prices: a free plan, three self-serve plans priced by credits with seats included, and Scale by quote. A slider adds credits on Pro and Premium, and a year paid upfront costs 25% less. Its grid and its terms as its own pages showed them, billed monthly first:
$0
no credit card
Trying the data before paying, for one user
$50 a month
billed monthly, $38 a month billed yearly ($450 a year), rounded up to the dollar
A single user who needs more credits than Free
$70 a month
billed monthly for 600 credits, $53 a month billed yearly, the slider goes to $363 a month for 3,200 credits, rounded up to the dollar
A small team that needs the API, CSV enrichment and signals in its tools
$400 a month
billed monthly for 3,400 credits, $300 a month billed yearly, the slider goes to $978 a month for 10,000 credits, rounded up to the dollar
Small teams that split credits across users
Custom
through sales, with credits, seats and contract terms set per deal
Larger teams, including any team of more than 5 users per its pricing FAQ
From Lusha's own pages, 27 October 2026, rounded up to the dollar
Pros and cons
From what reviewers write on review sites and forums, and from Lusha's own pages, read on 27 October 2026. Each page is listed under the prices.
G2's AI summary of 1,667 reviews says users often praise ease of use and how it works with LinkedIn, as 4 and 5 star Trustpilot reviews do. The extension reveals a contact without switching tabs.
G2's May 2026 summary says reviewers find contact details accurate, especially in APAC and the Middle East. Lusha itself claims 98% email and 85% US phone accuracy, with sources checked daily.
Every self-serve price, seat price and credit cost is on its own pages: 1 credit an email, 5 a phone, $50 a month an extra seat. The free plan gives 40 credits a month with no card.
Searching, re-viewing a revealed contact and an unmatched CSV row are free, Data Waterfall and signal columns charge only on a result, and a CRM export bills only changed rows. API calls cost at least 1 credit.
Even the free plan includes the API, the MCP server for Claude and ChatGPT, and native exports to Salesforce, HubSpot, Dynamics, Zoho and Bullhorn. Pro and up raise the API rate limits.
G2's May 2026 summary says reviewers report outdated or wrong North American contact details, and even 4 and 5 star Trustpilot reviews mention wrong numbers. Credits are spent at the reveal either way.
Trustpilot scores it 1.2 over 782 reviews, 57% one star, citing credits lost after cancelling, renewal charges and slow support, which G2's summary also flags. Many come from non-customers whose personal numbers reached callers.
Yearly plans load credits upfront and forfeit what is left at the end, even on renewal. Free and Starter never roll over, a cancelled plan loses its balance when it ends, and an upgrade resets it.
Seats on Pro and Premium cannot be reduced, a seat added mid-cycle bills in full, and a downgrade goes through support or a cancel. Cancelling takes 14 days' notice before the term ends, and payments are non-refundable.
Engage sends email only, from the single Gmail or Outlook address you sign in to Lusha with, and custom SMTP is not supported. Replies land in that inbox, and there are no LinkedIn steps.
A phone number costs 5 credits, or 8 through Data Waterfall, so Starter's 400 monthly credits cover 80 phones. Its help center adds that credit costs can change between pricing versions.
Ratings read on 27 October 2026: G2 4.3 of 5 from 1,667 reviews, Trustpilot 1.2 of 5 from 782 reviews, Product Hunt 3.5 of 5 from 4 reviews
Integrations
Native integrations named on Lusha's own pages, read on 27 October 2026.
Compared
From Lusha's own pages, read on 27 October 2026. A tick where it does it, a dash where it does part of it or at extra cost, a cross where its pages say it does not.
See it next to GetSales, side by side515M+ contacts and 29M+ companies to search and filter
Verified emails at 1 credit, each with a confidence score
Not on its pages: its sequences send email only
Sequences from the one Gmail or Outlook you sign in with
Replies land in your own Gmail or Outlook, not in Lusha
Its AI drafts emails, and a reply ends that person's sequence
26 dated signal types, intent topics, site visitors from Pro
Salesforce, HubSpot, Dynamics, Zoho and Bullhorn, on every plan
Its AI assistant finds contacts from a plain-language ask
Or run it in one app
Describe who you sell to, and GetSales finds the people and their work emails, writes the first lines and sends the steps from your own LinkedIn and email accounts.
What are we working on?
Say who you sell to, or ask for anything in the app: a list, the work emails, a workflow, the replies waiting for you.
By voiceHeads of sales at B2B SaaS companies in the UK, 50 to 200 people. Find their work emails, score the fit, write a first line, then LinkedIn first and email after.
On it. Here is the plan.
Heads of sales, UK SaaSRun by voice
All set. Signals land as they come.
The workflow is ready. Start it for the 142 people with a strong or good fit?
By voiceYes, start it.
Say who you sell to, or ask anything
Describe who to find
Describe who to find, in your own wordsHeads of sales at B2B SaaS companies in the UK, 50 to 200 people
AI built the filters from your description
End
Replies 3
Replies from every sender profile land here
Co-pilotBook a 15 minute call
AI SDRPicked by Creator
LinkedInInvitation accepted, Monday 10:14
Thanks for connecting, Maya. Saw the two SDR roles. Most teams hire before the pipeline is ready for them. Worth comparing notes?
Jordan O.Sounds useful. Can you send a short overview?
AI SDR draftWaits for your approval
Happy to, Maya. Here is a two-page overview of how teams your size run it with GetSales. Would 15 minutes on Thursday help?
Approve and sendEditReply as Jordan O.
Today
Daniel O.·CRO, Okra Systems·New Contact·Heads of sales, UK SaaS
Changed job: CRO at Okra Systems, now VP Sales at Pellbrook
Sam K.·Head of Revenue, Tallyhouse·Connection Request Sent·Heads of sales, UK SaaS
Heads of sales, UK SaaS·Runningstep 2
Posted on LinkedIn
Three things we changed in how our SDRs plan the week, and the one we rolled back after a month. Monday starts with the pipeline now, not the inbox. ...more
36Jordan and 36 others9 comments · 2 reposts
Jordan O.posted by Engage with posts
Curious which one you rolled back. In our experience the shared call list goes first.
Sam K.
It was the shared call list. Nobody owned an account after week two.
A reply as Jordan
That matches what we see. Named accounts per rep usually fix it. Did you go back to territories?
Post itDraftCancel
Jordan O.posted by hand
That matches what we see. Named accounts per rep usually fix it. Did you go back to territories?
Eva W.·VP Sales, Kinetic Forms·Initial Outreach·Heads of sales, UK SaaS
Heads of sales, UK SaaS·Runningstep 4Heads of sales, UK SaaS·Pausedstep 4Pricing follow-up·Runningstep 1
Opened the Pricing page
/pricing after the home page·came by our link·her 3rd visit this week
On a website visit · paused and asking you
Eva is in Heads of sales, UK SaaS, step 4 of 7 (the message), on hold since 11:05.
Remove from the workflowKeep goingMove to a workflow
Pick a workflowPricing follow-upMove to a workflowBack
On a website visit · done · moved to Pricing follow-up
Switching from Lusha
GetSales prices LinkedIn accounts, email capacity and data credits, billed monthly, with no per-user fees. The figures are on our pricing page.
Questions
Each answer from Lusha's own pages, read on 27 October 2026.
Lusha has a free plan with 40 credits a month and three self-serve plans. Billed monthly, Starter is $50 a month for 400 credits and 1 seat, Pro $70 for 600 credits and 2 seats, and Premium $400 for 3,400 credits and 5 seats. A slider adds credits on Pro and Premium, up to $978 for 10,000 on Premium, and paying yearly saves 25%. Scale is by quote. An email costs 1 credit, a phone number 5 and an extra seat $50 a month. Read on Lusha's own pages on 27 October 2026. Sign up free: Playtables stay free with your own API keys, and LinkedIn and email come with a 7-day trial. GetSales' prices are on the pricing page.
It depends on the plan. On monthly Pro and Premium, unused credits roll over up to twice the monthly limit; on Free and Starter they do not carry over. Yearly credits come upfront and expire at the end of the year, even if you renew. A cancelled plan loses every remaining credit when it ends, and an upgrade starts a new billing cycle in which earlier credits do not roll over. Its terms add that payments are non-refundable and that a used credit is not refunded for the quality of a record. All read on Lusha's own pages on 27 October 2026. Several Trustpilot reviews from March to August 2026 say unused credits they had paid for were taken away.
Reviews split. G2's own summary of its reviews, dated May 2026 and read in October, names accurate contact details among what reviewers like, and contact details that are outdated or wrong among what they dislike. Lusha's help center, read on 27 October 2026, says no provider has 100% coverage, that its coverage is stronger in English-speaking markets and technology, and that each email shows a confidence score. Credits are spent at the reveal, and a refund for wrong data needs a manual review. In GetSales, an address the verifier you pick rejects costs nothing, and the next finder runs.
Email, yes. Engage sends email sequences from the Gmail or Outlook address you sign in to Lusha with: custom SMTP is not supported, and each user has up to 10 active sequences and 1,000 emails a day. Replies arrive in your own inbox, not in Lusha, and a reply takes that person out of the sequence. LinkedIn, no: its extension reveals contact data on LinkedIn pages, and a reply on LinkedIn has to be marked by hand. Read on Lusha's help center on 27 October 2026. In GetSales, connection requests with a note, messages, InMail and profile visits run from your own LinkedIn account in one workflow with the email steps, and the replies from both land in one inbox.
Read its terms first. Lusha's Terms and Conditions, in the version of September 2026, say data obtained with credits is for the customer's "own use only". They treat disclosing it to a third party, or using it for a third party's benefit or on its behalf, as a breach, with liquidated damages of $2 per record for each third party. Each seat is tied to one person and cannot be shared. An agency that prospects for its clients should ask Lusha in writing whether its plan allows that before it buys. Read on Lusha's own pages on 27 October 2026.
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