Cold email tools

Instantly

Cold email platform combining multi-step campaigns, mailbox warmup, a B2B lead database, a CRM and AI agents for replies and sales.

Website
instantly.ai
Founded
2021
Price
From $47 a month billed monthly, credits apart from $9
Trial and free plan
14 days, no card: 2 email accounts, 1,000 emails, 100 credits
Billing
Sending and credits apart, per workspace; monthly or yearly

Read on Instantly's own pages on 27 October 2026

What Instantly is

Instantly is a cold email platform for agencies, founders, freelancers and sales and marketing teams that send outbound email at volume. Founded in 2021 and self-funded, it sells two core subscriptions: Outreach, for sending from any number of mailboxes with warm-up, and Instantly Credits, for its 450M+ contact Lead Finder, enrichment, verification and AI agents. A CRM with calls and texts, inbox placement tests and ready-made mailboxes are sold on top.

Day to day, a team starts in Lead Finder, typing a description of its buyers or setting filters, and spends credits to reveal and verify work emails. The list goes into a campaign of email steps with A/Z variants, sent from several mailboxes on a schedule. Replies from every mailbox land in Unibox with AI labels, the AI Reply Agent drafts or sends answers, and automations pass interested leads on to a CRM, Slack or HeyReach.

What sets it apart is the pricing unit: Outreach plans charge for emails sent and contacts uploaded, never per mailbox, and warm-up runs on a private network the vendor puts at 4.2M+ accounts. Campaign steps are emails. Calls and texts sit in the CRM add-on, LinkedIn work is handed to tools such as HeyReach, Expandi or Aimfox through its automations, and replying from Unibox starts on Hyper Growth, which teammates also need unless the team buys a CRM plan.

Choose Instantly if

  • You send cold email at volume and want any number of mailboxes for one flat fee
  • You want warm-up for every mailbox, and pre-warmed accounts and domains to buy in the same app
  • Your team calls and texts as well: its CRM add-on does both, and GetSales has no phone finder and no dialer
  • You want strangers on your site named: its pixel resolves US visitors to people

Key features

What Instantly does

Its main features under Instantly's own names, from its own pages read on 27 October 2026.

  • Email accounts, warmup and AirMail

    Connect any number of Google, Outlook or SMTP mailboxes with warm-up on every paid plan, or buy domains, Google accounts and AirMail inboxes set up for you. The standard pool caps SMTP accounts by plan.

    All Outreach plans
  • Lead Finder

    Search 450M+ contacts by typing who you want or filtering by title, industry, tech stack, job listings and buying signals, then reveal work emails through a waterfall of 5+ providers, about 1.5 credits each.

    Credits plans
  • A/Z testing and subsequences

    Test up to 26 subject and body variants per step, with auto-optimize pausing weaker ones. Subsequences send follow‑ups when a lead changes status, opens, clicks or replies with set phrases.

    Growth and up, 26 variants and subsequences from Hyper Growth
  • Unibox

    One inbox for replies from every connected mailbox, filtered by campaign, mailbox, AI Sales Agent or lead status, with AI reply labels, reply macros, reminders and scheduled replies.

    Replying from Hyper Growth, preview only on Growth
  • AI Reply Agent

    Reads replies and answers them: handles objections and follow‑ups, shares your Calendly link, books meetings and updates lead status, as drafts you approve or on Autopilot. Each generated reply costs 5 credits.

    Credits plans, Autopilot from Hyper Growth
  • AI Sales Agent

    Set up from your website or a brief, it finds leads matching your ICP, writes each one an email and builds the campaign, pausing for approval unless Autopilot is on, at 5 credits per lead.

    Credits plans
  • Instantly AI and Copilot

    A chat assistant that reads your site or a PDF, then finds leads, writes sequences, builds campaigns, sums up analytics and runs recurring tasks. WARP mode takes a campaign from idea to launch.

  • Automations

    A visual builder that links events in Instantly and 30+ apps, among them HubSpot, Pipedrive, Calendly, Slack, Clay and HeyReach, with AI, code, HTTP, delay and human approval steps in between.

    All Outreach plans
  • Website Visitors

    A pixel that names US visitors to your site, with work email, job title, LinkedIn profile and pages viewed when found. A resolved person costs 3 credits, a company-only match 2.

    Credits plans
  • AI CRM

    An add-on with one inbox for email, calls, SMS and tasks, plus opportunity stages, goals, reporting and salesflows, for any number of users. Calls and texts use phone numbers bought from Instantly.

    Add-on, $47 or $97 a month

Pricing

What Instantly
costs in 2026

Instantly publishes its prices. Sending and credits are two subscriptions, bought apart or as a bundle, with the CRM, inbox tests and mailboxes billed on top, and each workspace pays for its own. Its own figures, billed monthly first:

Outreach

  • Free trial

    $0

    14 days, no card needed

    • 2 email accounts with warm-up
    • 250 uploaded contacts and 1,000 emails
    • Welcome credits with limited Lead Finder results
    • 2 inbox placement tests
    • 14-day CRM trial
  • Growth

    $47 a month

    billed monthly, $38 a month billed yearly, rounded up to the dollar

    One person or a small team new to cold email

    • 5,000 emails a month
    • 1,000 uploaded contacts, a fixed total
    • Any number of email accounts with warm-up
    • A/Z testing, API, Zapier and integrations
    • Unibox to preview replies, not answer them
    • Chat support
  • Hyper Growth

    $97 a month

    billed monthly, $78 a month billed yearly, rounded up to the dollar

    Teams whose sending has outgrown Growth

    • 125,000 emails a month
    • 25,000 uploaded contacts
    • Replies from Unibox, custom labels and subsequences
    • Teammates, more workspaces and agency view
    • Slack, webhooks and Autopilot for the AI Reply Agent
    • Premium live support
    • $87 add-on: 25,000 more contacts and 125,000 more emails
  • Light Speed

    $358 a month

    billed monthly, $287 a month billed yearly, rounded up to the dollar

    Agencies and heavy senders that want their own servers and IPs

    • 500,000 emails a month
    • 100,000 uploaded contacts
    • SISR: dedicated server and IP blocks, rotated for you
    • 1,000 SMTP accounts in the standard warm-up pool
    • Lead priority controls
    • Everything in Hyper Growth
  • Enterprise

    Custom

    quoted by sales, for Outreach, Credits and Website Visitors

    Large companies with custom volume and support needs

    • 500,000+ emails and 100,000+ uploaded contacts
    • 200,000+ credits a month
    • Private deliverability network
    • Dedicated account manager and shared Slack channel

Lead credits

  • Nano Credits

    $9 a month

    billed monthly, yearly billing takes 10% off with all credits upfront

    • 150 credits a month
    • For Lead Finder, enrichment, verification and the AI agents
    • Unused credits expire 2 months after purchase on monthly billing
  • Growth Credits

    $47 a month

    billed monthly, $38 a month billed yearly, rounded up to the dollar

    • 1,500 credits a month, or 2,000 for $77
    • Lead Finder with 13 filters, keywords and lookalikes
    • Waterfall work email enrichment from 5+ providers
    • Web Researcher Agent and 5 major LLMs, or your own key
    • Job, news, technology and funding enrichment
    • Export to major CRMs and outreach tools
  • Supersonic Credits

    $97 a month

    billed monthly, $88 a month billed yearly, rounded up to the dollar

    • 5,000 credits a month, or 7,500 for $147
    • Everything in Growth Credits
    • Yearly plans get all credits upfront
  • Hyper Credits

    $197 a month

    billed monthly, $178 a month billed yearly, rounded up to the dollar

    • 10,000 credits a month at the first tier
    • Tiers up to 200,000 credits for $1,700 a month
    • 50,000-credit add-on at $425 a month
    • Everything in Growth Credits

Bundles

  • Starter bundle

    $94 a month

    billed monthly, $85 a month billed yearly

    Small teams starting from scratch

    • Outreach Growth with Growth Credits
    • 5,000 emails and 1,000 uploaded contacts
    • 1,500 credits a month
    • AI Sales Agent
  • Scale bundle

    $194 a month

    billed monthly, $175 a month billed yearly

    Teams that want sending, data and every AI agent in one package

    • Outreach Hyper Growth with Supersonic Credits
    • 25,000 uploaded contacts
    • 5,000 credits a month
    • AI Reply Agent, Unibox replies and advanced deliverability
    • Premium live support
  • Agency bundle

    $555 a month

    billed monthly, $500 a month billed yearly

    Agencies that need higher limits and dedicated sending infrastructure

    • Outreach Light Speed with Hyper Credits
    • 500,000 emails and 100,000 uploaded contacts
    • 10,000 credits a month
    • SISR dedicated servers and IPs

Add-ons and service

  • CRM (Growth CRM, Hyper CRM)

    $47 a month

    Growth CRM billed monthly, Hyper CRM $97 a month

    Teams that call and text as well as email

    • Any number of users
    • Email, calls, SMS and tasks in one inbox
    • Opportunities, goals and reporting
    • Phone numbers bought separately
    • 14-day trial at sign-up
  • Inbox Placement

    $47 a month

    Growth tier billed monthly, Hypergrowth tier $97 a month

    • Growth tier: any number of one-time tests
    • Hypergrowth tier: automated tests as well
    • Placement across Gmail, Outlook and Yahoo
    • Spam word, blacklist, SPF, DKIM and DMARC checks
  • VIP Service

    Custom

    quoted on a call

    Teams that want setup and running done for them

    • Domains, accounts and campaigns set up and launched
    • AI Sales Agent and AI Inbox Manager configured
    • Dedicated GTM engineer and account manager
    • Shared Slack channel and ongoing support

From Instantly's own pages, 27 October 2026, rounded up to the dollar

Model
Separate subscriptions, each billed and cancelled on its own: Outreach, Credits, CRM, Inbox Placement, and the mailboxes and domains you buy. Each workspace pays for its own.
Contacts
The uploaded contacts limit is a fixed total across all campaigns, "not a monthly allowance", and a lead you put in two campaigns counts twice. More means a higher plan, an $87 add-on from Hyper Growth, or deleting leads.
What spends them
A work email about 1.5 credits, charged only when found; a verification 0.25; each reply the AI Reply Agent writes 5, sent or not; a resolved website visitor 3.
Warm-up pool
The standard pool takes up to 100, 500 or 1,000 SMTP accounts by plan. Past that, every account in the workspace, Google and Outlook too, moves to the weaker Basic pool. A premium pool from $500 a month per workspace.
Mailboxes
A domain $15 a year, a Google account $5 a month or $10 pre-warmed, an AirMail account $4 a month.
Hyper Growth and up
Replying in Unibox, more workspaces, subsequences, custom labels, webhooks, the agency portal and Autopilot replies start there. Teammates need it or a CRM plan.
Term
Paid in advance, monthly or yearly, and renewed at its then-current price. Cancel to keep access to the end of the period. Its terms make "all fees" non-refundable, and unused credits are lost when you cancel.
Where this profile comes from, read on 27 October 2026
  • Instantly, homepage, instantly.ai
  • Instantly, llms.txt, instantly.ai/llms.txt
  • Instantly, Careers, instantly.ai/careers
  • Instantly, Terms of service, instantly.ai/terms
  • Instantly, Privacy policy, instantly.ai/privacy
  • Instantly, pricing page with its Bundles, Outreach, Credits and VIP tabs, feature table and questions, instantly.ai/pricing
  • Instantly, pricing summary for AI agents, instantly.ai/pricing.md
  • Instantly, Outreach page, instantly.ai/outreach
  • Instantly, AirMail page and its questions, instantly.ai/airmail
  • Instantly, AI CRM page and its questions, instantly.ai/crm
  • Instantly, Inbox Placement page, instantly.ai/inbox-placement
  • Instantly help center, Instantly Plans Overview (updated 27 October 2026), help.instantly.ai/en/articles/10273259-instantly-plans-overview
  • Instantly help center, Outbound Plans Comparison, help.instantly.ai/en/articles/7920548-outbound-plans-comparison
  • Instantly help center, Data Credit System (updated 27 October 2026), help.instantly.ai/en/articles/11381241-data-credit-system
  • Instantly help center, Instantly Free Trial (updated 27 October 2026), help.instantly.ai/en/articles/13941298-instantly-free-trial
  • Instantly help center, Uploaded Contacts Limits, help.instantly.ai/en/articles/7918680-uploaded-contacts-limits
  • Instantly help center, How to Cancel Your Subscription, help.instantly.ai/en/articles/7918806-how-to-cancel-your-subscription
  • Instantly help center, Manage Workspaces and Team Members, help.instantly.ai/en/articles/6718773-manage-workspaces-and-team-members
  • Instantly help center, Instantly CRM, and CRM: Making Calls and Sending SMS, help.instantly.ai/en/articles/9064527-instantly-crm, help.instantly.ai/en/articles/9439144-crm-making-calls-and-sending-sms
  • Instantly help center, How to Manage Unibox and Best Practices for Replying to Leads, with the Unibox collection's article list, help.instantly.ai/en/articles/6576561-how-to-manage-unibox-best-practices-for-replying-to-leads, help.instantly.ai/en/collections/9549050-unibox
  • Instantly help center, AI Reply Agent, help.instantly.ai/en/articles/11774076-ai-reply-agent
  • Instantly help center, AI Sales Agent, help.instantly.ai/en/articles/14299661-ai-sales-agent
  • Instantly help center, Instantly AI and Copilot, help.instantly.ai/en/articles/11532420-instantly-ai-copilot
  • Instantly help center, Lead Finder (formerly SuperSearch), help.instantly.ai/en/articles/11364248-lead-finder-formerly-supersearch
  • Instantly help center, Getting Started with the Website Visitors Feature, help.instantly.ai/en/articles/9502519-getting-started-with-the-website-visitors-feature
  • Instantly help center, Automations (triggers, actions and built-in steps by app), help.instantly.ai/en/articles/12838955-automations
  • Instantly help center, Integrations collection and Getting Started with Integrations, help.instantly.ai/en/collections/9548903-integrations, help.instantly.ai/en/articles/17029562-getting-started-with-integrations
  • Instantly help center, How to Connect HubSpot to Instantly, help.instantly.ai/en/articles/8848886-how-to-connect-hubspot-to-instantly
  • Instantly help center, HubSpot Integration in Automations (two-way lead sync), help.instantly.ai/en/articles/13342530-hubspot-integration-in-automations
  • Instantly help center, Salesforce and HubSpot Integration via OutboundSync, help.instantly.ai/en/articles/10536090-salesforce-and-hubspot-integration-via-outboundsync
  • Instantly help center, Standard and Basic Warmup Pool, help.instantly.ai/en/articles/11118071-standard-basic-warmup-pool
  • Instantly help center, A/Z Testing: How to Create Email Variants, help.instantly.ai/en/articles/6661549-a-z-testing-how-to-create-email-variants
  • Instantly help center, Subsequences, help.instantly.ai/en/articles/7251329-subsequences
  • G2's own AI analysis of the reviews of Instantly, dated May 2026, with its rating and review count, ai.g2.com/product/instantly
  • Trustpilot, Instantly reviews, pages 1 and 2 and the five-star filter (reviews from June to October 2026, the complaints mostly August to October), trustpilot.com/review/instantly.ai
  • Product Hunt, Instantly reviews (two reviews), producthunt.com/products/instantly/reviews
  • Instantly, home page, instantly.ai
  • Instantly, Outreach page, instantly.ai/outreach
  • Instantly, pricing page and its questions, with its summary for AI agents, instantly.ai/pricing, instantly.ai/pricing.md (last published 26 October 2026)
  • Instantly's help center, Instantly Plans Overview, help.instantly.ai (updated 26 October 2026)
  • Instantly's help center, Outbound Plans Comparison, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Uploaded Contacts Limits, help.instantly.ai (updated 22 October 2026)
  • Instantly's help center, Outbound & Data Credits Add-on Pricing, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Data Credit System, help.instantly.ai (updated 27 October 2026)
  • Instantly's help center, SuperSearch, the database its pricing and plans pages call Lead Finder, help.instantly.ai (updated 27 October 2026)
  • Instantly's help center, Understanding Your Billing & Charges, help.instantly.ai (updated 20 October 2026)
  • Instantly's help center, How to Cancel Your Subscription, help.instantly.ai (updated 26 October 2026)
  • Instantly's help center, Instantly Free Trial, help.instantly.ai (updated 23 October 2026)
  • Instantly's help center, Manage Workspaces and Team Members, help.instantly.ai (updated 20 October 2026)
  • Instantly's help center, How to Manage Unibox, help.instantly.ai (updated 23 October 2026)
  • Instantly's help center, Automatically Tag Leads Based on Replies, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Custom Lead Labels, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, AI Reply Agent, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, How to Download Leads (CSV), help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Subsequences, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Automations, help.instantly.ai (updated 23 October 2026)
  • Instantly's help center, Getting Started with the Website Visitors Feature, help.instantly.ai (updated 26 October 2026)
  • Instantly's help center, Instantly CRM, and CRM: Making Calls and Sending SMS, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Standard & Basic Warmup Pool, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Premium & Private Warmup Pool, help.instantly.ai (updated 9 October 2026)
  • Instantly's help center, Agency White Labeling, help.instantly.ai (updated 9 October 2026)
  • Instantly, Terms of Service, instantly.ai/terms (last updated 23 October 2026)

Pros and cons

Where Instantly is strong, and where it falls short

From what reviewers write on review sites and forums, and from Instantly's own pages, read on 27 October 2026. Each page is listed under the prices.

Pros

  • Deliverability comes first

    G2's May 2026 summary of its reviews names high email deliverability first among the strengths, and the product backs it with warm-up on every mailbox, bounce detection and inbox placement tests sold as an add-on.

  • Quick first campaign

    G2's summary counts the initial setup among the standouts. A Product Hunt reviewer found campaigns over several sending accounts simple to set up, and five-star Trustpilot reviews from June 2026 call launching easy.

  • No fee per mailbox

    Outreach plans price by emails a month and contacts uploaded, never per mailbox, so an agency can spread its volume over many domains without the bill growing with each inbox.

  • Leads to replies in one app

    With a Credits plan next to Outreach, Lead Finder's 450M+ contacts and waterfall email enrichment, the sequences, Unibox and the AI agents share one workspace, so a list goes from search to campaign without an export.

  • Automations on every plan

    The Automation Builder links Instantly and 30+ apps, from HubSpot and Pipedrive to HeyReach and Stripe, with AI and code steps, and the vendor includes it in every Outbound plan at no extra charge.

Cons

  • Replying starts at $97

    On Growth, Unibox only previews replies: answering there, subsequences and webhooks start on Hyper Growth at $97 a month, and teammates need it or a CRM plan. Trustpilot reviews from August to October 2026 complain about this paywall.

  • No refunds, separate cancellations

    Its terms make every fee non-refundable, and each subscription is cancelled on its own. Trustpilot reviews from August to October 2026 repeatedly describe charges after cancelling and support that answers by bot.

  • Separate bills add up

    Sending, credits, the CRM and inbox tests are separate subscriptions, and each workspace pays for its own. G2's summary lists high cost for beginners among the complaints.

  • AI replies need checking

    G2's summary reports issues with the AI agent's accuracy, and the AI Reply Agent charges 5 credits for every reply it generates, whether or not you send it.

  • Salesforce only through a partner

    G2 reviewers flag CRM integrations that are not native. Salesforce is missing from the Automations apps and syncs through OutboundSync, a partner product fed by webhooks, which start on Hyper Growth.

  • Contact cap never resets

    Uploaded contacts are a fixed total across all campaigns, not a monthly allowance, and duplicates count again. More room means a higher plan, an $87 add-on from Hyper Growth or deleting leads.

Ratings read on 27 October 2026: G2 4.8 of 5 from 4,158 reviews, Product Hunt 4.5 of 5 from 2 reviews

Integrations

What Instantly connects to

Native integrations named on Instantly's own pages, read on 27 October 2026.

  • HubSpot
  • Pipedrive
  • Zoho CRM
  • HighLevel
  • Attio
  • Calendly
  • Slack
  • Zapier
  • Make
  • Clay
  • Apollo
  • RB2B
  • HeyReach
  • Expandi
  • Aimfox

Compared

Instantly on the questions we compare

From Instantly's own pages, read on 27 October 2026. A tick where it does it, a dash where it does part of it or at extra cost, a cross where its pages say it does not.

See it next to GetSales, side by side
  • Yes:

    Finding the people

    Lead Finder: 450M+ B2B contacts, on a separate credits plan

  • Yes:

    Work emails

    About 1.5 credits a work email, charged only when found

  • In part:

    LinkedIn steps

    Hands leads to HeyReach, Aimfox or Expandi in its automations

  • Yes:

    Email steps

    Email sequences from any number of accounts, with warm-up

  • In part:

    One inbox for replies

    Email replies; answering in Unibox starts on Hyper Growth

  • Yes:

    AI on the replies

    AI tags replies; AI Reply Agent writes them, 5 credits each

  • In part:

    Buying signals

    US website visitors named, 3 credits per resolved profile

  • In part:

    Into your CRM

    Its own CRM add-on, webhooks from Hyper Growth, a CSV download

  • Yes:

    Set up from one sentence

    Copilot finds leads, writes copy and builds the campaign

Or run it in one app

GetSales in action

Describe who you sell to, and GetSales finds the people and their work emails, writes the first lines and sends the steps from your own LinkedIn and email accounts.

Sample run of GetSales. Creator hears one sentence by voice and plans the run: AI Search finds heads of sales at UK SaaS companies, the table fills with a work email, an AI score and a first line for each person, the workflow is built and starts on a spoken yes, the AI SDR is set up and drafts a reply that waits for approval, and Signals shows each new event with what it led to or what to switch on.
GetSales
CreatorBuild it by voice, in your own words

What are we working on?

Say who you sell to, or ask for anything in the app: a list, the work emails, a workflow, the replies waiting for you.

By voiceHeads of sales at B2B SaaS companies in the UK, 50 to 200 people. Find their work emails, score the fit, write a first line, then LinkedIn first and email after.

On it. Here is the plan.

PlanDone7 of 7

Heads of sales, UK SaaSRun by voice

All set. Signals land as they come.

The workflow is ready. Start it for the 142 people with a strong or good fit?

By voiceYes, start it.

Say who you sell to, or ask anything

Heads of sales, UK SaaS21251 to 200 people
Person, work emailCompanyWork emailAI scoreFirst line
Maya L.Head of Salesmaya@helio.exampleNothing found, no charge Helio AnalyticsSaaS, 140 people maya@helio.exampleNothing found, no charge Strong fit Saw the two SDR roles. Most teams hire before the pipeline is ready for them.Held: weak fit
Tomás F.VP Salestomas@ferro.exampleNothing found, no charge Ferro CloudSaaS, 85 people tomas@ferro.exampleNothing found, no charge Good fit Your post on reply rates against volume is the case we make every week.Held: weak fit
Anika B.Head of Salesanika@quanta.exampleNothing found, no charge Quanta DeskSaaS, 60 people anika@quanta.exampleNothing found, no charge Good fit Congrats on the round. The first outbound hire is usually where it gets hard.Held: weak fit
Sam K.Head of Revenuesam@tallyhouse.exampleNothing found, no charge TallyhouseSaaS, 120 people sam@tallyhouse.exampleNothing found, no charge Good fit Saw the new Leeds office. New region, same two people on outbound?Held: weak fit
Lena R.Sales Directorlena@tinbarrow.exampleNothing found, no charge TinbarrowSaaS, 175 people lena@tinbarrow.exampleNothing found, no charge Strong fit Your team page lists six AEs and one SDR. That ratio shows up in pipeline.Held: weak fit
Daniel O.CRONothing found, no charge Okra SystemsSaaS, 190 people Nothing found, no charge Weak fit Held: weak fit
Jonas P.Head of Salesjonas@meridian.exampleNothing found, no charge Meridian LabsSaaS, 55 people jonas@meridian.exampleNothing found, no charge Weak fit Held: weak fit
Eva W.VP Saleseva@kinetic.exampleNothing found, no charge Kinetic FormsSaaS, 70 people eva@kinetic.exampleNothing found, no charge Strong fit Kinetic just moved upmarket. The first enterprise quarter is mostly list work.Held: weak fit
1 to 8 of 2121 credit for a work email found and verified. A miss costs nothing.
Heads of sales, UK SaaSActiveSender profile: Jordan O.
142 peoplestrong or good fit, from the table
Connection requestWith a note96 sent
Wait until acceptedUp to 5 days41 waiting
Accepted
LinkedIn messageThe first line, by the sender38 sent
Follow-up messageNo reply in 3 days14 sent
Not accepted in 5 days
EmailFrom the sender's mailbox27 sent
Follow-up emailNo reply in 3 days12 sent

End

A reply pauses the person's steps and lands in the AI SDR inbox.
AI SDRCo-pilotAt the level each scenario sets

Replies 3

Replies from every sender profile land here

  • Maya L.LinkedInSounds useful. Can you send a short overview?Info request
  • Tomás F.EmailWhat would this cost for a team of twelve?Info request
  • Lena R.LinkedInAsk me again after the quarter.Not now

Co-pilotBook a 15 minute call

AI SDRPicked by Creator

Mode
Co-pilot, at the level each scenario sets
Tone of voice
Plain and short, no pitch
Goal
Book a 15 minute call
Replies as
Jordan O., on LinkedIn and email
Maya L.Head of Sales, Helio AnalyticsInfo request

LinkedInInvitation accepted, Monday 10:14

Thanks for connecting, Maya. Saw the two SDR roles. Most teams hire before the pipeline is ready for them. Worth comparing notes?

Jordan O.

Sounds useful. Can you send a short overview?

AI SDR draftWaits for your approval

Happy to, Maya. Here is a two-page overview of how teams your size run it with GetSales. Would 15 minutes on Thursday help?

Approve and sendEditReply as Jordan O.

Every reply labelled, with how sure it is and why.
Signals Needs me 010AllNot covered 01

Today

  1. Daniel O.·CRO, Okra Systems·New Contact·Heads of sales, UK SaaS

    1. Changed job: CRO at Okra Systems, now VP Sales at Pellbrook

      Nothing in Heads of sales, UK SaaS acts on job changes. Set up On a job change

  2. Sam K.·Head of Revenue, Tallyhouse·Connection Request Sent·Heads of sales, UK SaaS

    Heads of sales, UK SaaS·Runningstep 2

    1. Posted on LinkedIn

      Three things we changed in how our SDRs plan the week, and the one we rolled back after a month. Monday starts with the pipeline now, not the inbox. ...more

      36Jordan and 36 others9 comments · 2 reposts

      LikeLikedCommentOpen on LinkedIn

      Add a comment as Jordan...Draft

      Jordan O.posted by Engage with posts

      Curious which one you rolled back. In our experience the shared call list goes first.

      Sam K.

      It was the shared call list. Nobody owned an account after week two.

      Reply as Jordan...Draft

      A reply as Jordan

      That matches what we see. Named accounts per rep usually fix it. Did you go back to territories?

      Post itDraftCancel

      Jordan O.posted by hand

      That matches what we see. Named accounts per rep usually fix it. Did you go back to territories?

  3. Eva W.·VP Sales, Kinetic Forms·Initial Outreach·Heads of sales, UK SaaS

    Heads of sales, UK SaaS·Runningstep 4Heads of sales, UK SaaS·Pausedstep 4Pricing follow-up·Runningstep 1

    1. Opened the Pricing page

      /pricing after the home page·came by our link·her 3rd visit this week

      On a website visit · paused and asking you

      Eva is in Heads of sales, UK SaaS, step 4 of 7 (the message), on hold since 11:05.

      Remove from the workflowKeep goingMove to a workflow

      Pick a workflowPricing follow-upMove to a workflowBack

      On a website visit · done · moved to Pricing follow-up

Only people you already talk to are named, and the AI SDR is told never to mention a visit.

Switching from Instantly

Choose GetSales if

GetSales prices LinkedIn accounts, email capacity and data credits, billed monthly, with no per-user fees. The figures are on our pricing page.

  • Yes: You want LinkedIn steps in the same workflow as your emails, not handed to a second tool
  • Yes: You want LinkedIn and email replies in one inbox, answered from the app
  • Yes: You want each reply, LinkedIn or email, labelled and its answer drafted by the AI SDR, sent on its own or held for your OK as each scenario sets
  • Yes: You want teammates on one subscription from the start, each with a sender profile of their own, with no per-user fees

Questions

About Instantly

Each answer from Instantly's own pages, read on 27 October 2026.

How much does Instantly cost?

Sending and credits are separate subscriptions. Outreach is $47, $97 or $358 a month billed monthly, for 5,000, 125,000 or 500,000 emails and 1,000, 25,000 or 100,000 uploaded contacts, about 20% less billed yearly. Credits for Lead Finder and the AI agents start at $9 a month for 150, then $47 for 1,500, and unused ones expire 2 months after purchase on monthly plans. Bundles of both are $94, $194 and $555 a month. The CRM, inbox tests and bought mailboxes are billed on top, and each workspace pays for its own. Read on instantly.ai and its help center on 27 October 2026. GetSales prices LinkedIn accounts, email capacity and data credits, billed monthly, with no per-user fees, on our pricing page.

Is Instantly worth it?

For cold email at volume it is a strong pick: any number of mailboxes with warm-up on every paid plan, a 450M+ B2B lead database and AI agents that find leads and answer replies. The catches are on its own pages. Replying in Unibox and custom labels start on Hyper Growth, teammates need it or a CRM plan, each product and each workspace is its own subscription, and its terms make all fees non-refundable. All read on instantly.ai and its help center on 27 October 2026. On Trustpilot, reviews from August to October 2026 come back again and again to charges after cancelling, refunds refused and support that answers by bot. For teams that also work LinkedIn, GetSales puts both channels in one flow and one inbox.

Does Instantly do LinkedIn outreach?

Through other tools. Its Outreach page lists email, LinkedIn and webhook sequences, and its help center shows how: the campaign editor builds email steps, and LinkedIn comes in through its Automation Builder, where an action hands a lead to a campaign in Aimfox, Expandi, HeyReach or Valley or to an audience in La Growth Machine, or sends a LinkedIn message through Aimfox or La Growth Machine. A lead needs a LinkedIn URL to reach Aimfox, HeyReach or Valley. Its CRM handles LinkedIn connections beside emails, calls, texts and tasks. Read on instantly.ai and help.instantly.ai on 27 October 2026. In GetSales the connection request with a note, the message, InMail and the profile visit run from your own LinkedIn account in the same workflow as the emails, paced within each account's limits, and a person who does not accept can get an email instead.

Does Instantly have a free trial?

Yes, 14 days with no card. The trial connects up to 2 email accounts, takes up to 250 leads and sends up to 1,000 emails, with 100 credits for Lead Finder. When it ends, the dashboard closes, accounts, warm-up and campaigns pause, and a trial that was not upgraded is deleted. Its CRM has a 14-day trial of its own. Read on help.instantly.ai on 27 October 2026. Sign up free: Playtables stay free with your own API keys, and LinkedIn and email come with a 7-day trial.

What happens when I cancel Instantly?

Each subscription is cancelled on its own: Outreach and Credits in Billing, the CRM and Inbox Placement beside their plans, extra Outreach or Credits add-ons through support, and bought mailboxes and domains in their own tab. With several running, Outreach and Credits last to the end of the cycle while the CRM and Inbox Placement end at once, and there is no pause. Its terms make all fees non-refundable, and unused credits are lost when you stop. On Trustpilot, reviews from August to October 2026 often describe a charge after cancelling, some of them for a second subscription, such as the CRM, that was still running. Read on instantly.ai and its help center on 27 October 2026.

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