The difference between inbound and outbound marketing

Leads generation and filling the top of the company sales funnel is the main issue for outbound marketing. It might seem more effective and productive in sales management. Meanwhile, a lot of innovative and successful businesses are actually embracing the strategies of inbound marketing. So, what’s the difference between inbound and outbound? This post will define […]...

How to Use LinkedIn to Attract Ideal Customers

The LinkedIn network can be used not only to enhance company awareness and develop a comprehensive network but also for sales. Let’s discuss in detail what should be done to make your LinkedIn account an additional tool that brings profit. How to start lead generation in LinkedIn? The three main features that should interest you […]...